Apoyos y Servicios




To promote the attraction of direct foreign investment and the export of goods and services, as well as the internationalization of Mexican companies in order to contribute to Mexico's economic and social development and strengthen the country's image as a strategic business partner.


ProMéxico is recognized as an entity that is significant to the promotion of international businesses in Mexico and which fosters effective project development and conclusion.


Equality and non-discrimination

ProMéxico promotes equality of people and non-discrimination by ethnic origin, skin color, sex, gender, age, disability, religion, pregnancy, sexual preferences, marital status, family situation, or any other reason, privileging equality rights and access to opportunities. Likewise, it promotes labor equality, granting the same employment opportunities in the contracting processes, without discrimination criteria. It is sought that all the verbal and written communication of the entity contains an inclusive and non-sexist language with the purpose of generating a work climate free of discrimination.


ProMéxico shares the talent and interest in the projects of other people, collaborating together to potentialize and coordinate efforts to meet institutional goals and objectives, always working for the satisfaction of our clients.

Personal and professional balance

In ProMéxico diverse alternatives are offered to the collaborators to conciliate their personal and professional life, respecting the spaces of social and familiar coexistence. The integral balance of staff has a direct impact on the decision-making and achievement of the institution's objectives.

Continuous improvement

ProMéxico staff is committed to performing its functions with quality, efficiency and effectiveness. Likewise, creativity and innovation are applied in order to provide a better service, maintaining and improving the quality of work activities, documenting them and seeking the transmission of the acquired knowledge to the work team.

Honesty and transparency

ProMéxico's public servants adhere to the principles of honesty and transparency provided by applicable laws. It creates confidence, both inside and outside the entity, providing the public with information about its operation and contributing to make society more informed and better informed. Likewise, the staff of this institution is subject to the scrutiny of the competent supervisory bodies and the governed, reporting on the exercise of the functions that it has conferred and thus assisting in the accountability of federal public management.

Service attitude

ProMéxico's public servants carry out their daily activities with a solid service vocation, recognizing their responsibilities and obligations vis-à-vis society. Therefore, citizenship is offered fair, cordial and non-discriminatory treatment, respecting their human rights, in order to generate trust, credibility and respect.

Social Commitment

ProMéxico is an institution that promotes the development of the country and the improvement of social conditions, obeying the principle of the common good and contributing to sustainable development, so that the behavior of its personnel and the work activities are congruent with this commitment.

Interinstitutional cooperation

ProMéxico's public servants efficiently and respectfully assist staff of other agencies and entities of the federal government, local governments, and governments of other countries, as well as other institutions, when requesting support, attention, information, collaboration, and services. The cooperation mechanisms will be adjusted to the authorized channels and procedures, without violating the national and international regulations that exist in this regard. Also, it is ensured that information provided by agencies, entities, state, local governments, other countries and institutions is strictly used for the activities concerning ProMexico, observing the confidentiality that applies.


Assist in conducting, coordinating and implementing actions in promoting foreign trade and attracting foreign direct investment perform the agencies of the federal government.

Promote and support exports and internationalization of Mexican companies through measures to reorder, strengthen, improve and innovate the mechanisms of promotion of competitive export supply, mainly of small and medium enterprises.

Disseminate and provide advice especially to small and medium-sized enterprises about the benefits contained in international treaties and negotiations on trade issues, promoting the placement of its products and services in the international market, directly or indirectly.

Provide advice and technical assistance for exports to Mexican companies.

Organize and support the participation of companies and producers missions, trade fairs and exhibitions that are made abroad, to disseminate domestic and promote the establishment of centers of distribution of those products in other nations.

Promote activities aimed at attracting foreign direct investment to carry out the agencies of the federal public service, and support to states in the location of foreign direct investment in the country.